Reaction from the field
In a significant shift for motorsport fans in the United States, Apple TV has secured exclusive broadcasting rights for Formula 1, starting with the 2026 season. This deal marks the end of ESPN’s long-standing coverage of the sport in the region, raising the stakes for how fans will access live racing, qualifying, and practice sessions.
Under the new agreement, all Grand Prix events will be available on Apple TV, which will cost subscribers $12.99 per month or $99 per year. Notably, the subscription will include F1.TV Premium as a complimentary perk, enhancing the viewing experience for die-hard fans eager for comprehensive coverage.
As Formula 1 continues to expand its global reach, this partnership with Apple TV is expected to amplify the sport’s popularity in the U.S. market. The move aligns with the increasing trend of streaming services taking over traditional broadcasting, catering to a younger demographic that prefers on-demand content.
However, the announcement comes on the heels of a concerning incident during the recent Japanese Grand Prix, where driver Ollie Bearman experienced a severe crash, registering a 50G impact. Bearman was promptly taken to the FIA medical centre, where it was confirmed he suffered a right knee contusion but no fractures. The crash necessitated the deployment of a safety car, underscoring the ongoing safety concerns in the sport.
Carlos Sainz, a fellow competitor, voiced his apprehensions regarding the safety measures in place, stating, “With the accident with Ollie, we’ve been warning them with these closing speeds that this was going to happen.” He further expressed hope that this incident would prompt a serious review of safety protocols, emphasizing that “the racing is clearly not OK.”
This combination of thrilling racing and the potential for increased accessibility through Apple TV’s platform could reshape how fans engage with Formula 1. As the 2026 season approaches, the implications of this broadcasting shift will become clearer, particularly in how it affects viewership numbers and fan engagement.
Details remain unconfirmed regarding any additional features or exclusive content that Apple TV may offer alongside F1.TV. Fans are eager to see how this partnership will unfold and what it means for the future of Formula 1 in the United States.
