Pankaj Belwariar, who not too long ago resigned from the submit of Vice President Advertising at Sakal Media Group, has now joined Rajasthan Patrika because the Head of Advertising within the North and East area.
“With Patrika a really robust group in multi states together with Rajasthan, Madhya Pradesh and Chattisgarh, my plan is that there are a number of alternatives that may be leveraged so far as advertising and Patrika is anxious,” he advised exchange4media.
Belwariar had structured the nationwide marketplace for Sakal by having a robust community presence in all states and carried out the idea of Built-in Advertising Options and will garner increased revenues from shopper.
“There are a number of alternatives and a number of plans which might be explored for the expansion of Rajasthan Patrika. There are activation alternatives that are at the moment, unexplored which I want to discover and develop for Patrika,” he additional stated.
He was related to Malayala Monorama Co Ltd, for a protracted interval between February 2003 and Marc 2015, as Senior Regional Common Supervisor, he conceptualized and carried out strategic advertising initiatives to catalyze income development and scale bold enterprise milestones in Print, TV, On-line, Radio and Journal division of firm.
Throughout his tenure the corporate registered an exceptional upsurge in advert revenues, from Rs.16 crores in 2002-03 to Rs.25 crores in 2005-06, and 2007-08 Rs.37 crores. It touched 88 crores in 2013-14.
He has additionally been related to Amar Ujala as Regional Supervisor between April 1998 to 2003, and was working as Supervisor of Advertising between June 1995- April 1998.
Earlier than becoming a member of Amar Ujala, Belwariar labored with The Occasions of India, Patna/ Lucknow between August 1991 – June 1995 as Assistant Supervisor –Response, and Patna between September 1992 till June 1995 after being promoted from the submit of Senior Officer, Lucknow.
He has additionally labored with Actual Worth as Assistant Territory Supervisor – Head of Lucknow department and MRF Ltd. Kolkata department as Gross sales Supervisor – Asansol.
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